Nikon Inc. announced the new line of KeyMission action cameras that encourages users to discover, capture and share their personal missions from an entirely new perspective. Rooted in Nikon’s legendary excellence in imaging innovation, this new camera lineup offers users a hands-free way to push the limits and document their adventures through high-quality immersive video that puts the viewer in the middle of the action. Previewed at CES 2016, the rugged KeyMission 360 is the first Nikon camera capable of full 360° video in 4K UHD, providing users a unique way to create engaging content like never before. Also introduced today is the new Nikon KeyMission 170, an adventure-ready camera capable of amazing stills and 4K UHD video at a wide-angle point of view, as well as Nikon’s KeyMission 80, a compact and lightweight camera for capturing the spontaneous moments of everyday life.
Nikon’s KeyMission line is based on the belief that life is about discovering new people, new places, new knowledge and new purpose – that each individual is on a journey to find their personal mission that brings out the best version of oneself. The world is a better place when we experience and share our adventures, our stories and our loves; The KeyMission line provides a new way of seeing and sharing these missions with the world.
Nikon KeyMission 360 – Fulfill your mission in full, immersive 360° video
Challenging the traditional boundaries of content capture, the Nikon KeyMission 360 gives storytellers the ability to explore, experience and share their missions like never before. The entire environment becomes one’s canvas, with Full 360° video ready to preserve an immersive chronicle of the moments that matter. Whether capturing a first skydiving experience, preserving an epic underwater adventure or immortalizing a child’s first birthday party, the KeyMission 360 allows users to see the world differently and easily share what they love.
Nikon KeyMission 170 – Experience life’s missions from a true POV experience
In a visual world where we learn through both our own personal experience and the shared experiences of others, the Nikon KeyMission 170 lets users tell stories from an individual’s point of view. It’s easier than ever to relive life’s adventures in fantastic quality, and transport the viewer right into the action to enjoy the moment as if they were there. Tethered to a surfboard or mounted to a backpack on the family hike, the KeyMission 170 helps bring any incredible journey to life.
Nikon KeyMission 80 – Live your mission and let the camera do the rest
Life is full of spontaneous moments, and the wearable Nikon KeyMission 80 is always ready to capture life’s everyday adventures, making sure you enjoy the moment while the camera takes care of saving the memory. Whether conquering your next hike, exploring the streets of Rome or simply playing catch in the backyard, the KeyMission 80 is there to easily and effectively capture your mission.