Technology News and Gadget Reviews in Asia

Fujifilm Introduces New Color “SILVER” for instax mini 99

Released in April 2024, the mini 99™ features functions that use analog technology to further broaden the range of print expressions, such as “Color Effect Control,” which applies lights of different colors directly to a film to produce six different color expressions, and “Vignette Mode,” which reduces exposure around the edges to bring the focus to the center of each picture. Print expressions can vary based on shooting conditions, allowing users to create unique instax™ prints with great flair.

The camera body boasts a leather-like matte texture that sits comfortably in the hand and presents a classic design with a premium exterior and texture suitable for the high-end model. In addition, the camera features a removable rechargeable battery, making it convenient for during long-time shooting situations such as while travelling or at events.

While retaining the same functions, analog operation and body design of the mini 99™, a new color option, “SILVER,” is added to the lineup. Featuring silver accents on operational components such as the lens and dials, the new color offers an even more camera-inspired design. The calm matte silver finish gives the camera a sophisticated look that complements a wide range of lifestyles and shooting occasions.
With the addition of “SILVER” alongside the existing “BLACK” color, the two-color lineup enables users to choose according to their lifestyle and shooting scenes, further expanding the versatility and range of applications of the mini 99™.

Fujifilm will continue to expand the world of the instax™ instant photo system that allows people to enjoy on-the-spot photo printing.

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